Fathom Optics has collaborated with PrintPack to produce flexible packaging pouches on wide-web flexo presses. This effort demonstrates the wide applicability of Fathom’s embellishment and a major step forward for decorating flexible packaging.
Check out more details as covered by Packaging Europe:
Printpack launches flexible pouch with hologram-like features
AIPIA member, Printpack, a major manufacturer of flexible and specialty rigid packaging, has partnered with Fathom Optics to develop the first hologram-like 3D pouch on a wide web flexographic press.
Check out more details from PrintPack:
Printpack Produces the First Hologram Pouch Using Fathom Software
Printpack, a manufacturer of flexible and specialty rigid packaging, has partnered with Fathom Optics to develop the first hologram-like 3D pouch on a wide web flexographic press. Using standard ink and equipment, Fathom’s software creates next-level optically-varying features with the illusion of motion and depth much like a hologram.