Matt Hirsch and Tom Baran have an idea that they think could revolutionize everything from the minting of money to the printing of diaper packages. The two MIT Ph.D.s have developed a way to create high-quality digital images that resemble three-dimensional holograms using consumer-grade inkjet printers.
At RADTECH, David Zwang saw an interesting solution from a young startup company, LUMII, for label and packaging security. Imagine a high-tech moiré that can provide visually 3D security printing inline without the need for external embellishments or to apply post print.
Through advanced algorithms, Lumii creates eye-catching, secure hologram-like effects on conventional and digital presses.
A Massachusetts Institute of Technology (MIT) startup makes printing depth, motion and chromatic effects possible with many conventional and digital presses. Authentication News® interviewed Thomas Baran, PhD CEO and founder and Matthew Hirsch, PhD and CTO about their exciting new company, Lumii.
"But perhaps the greater underlying connection is how Lumii is bringing data into the physical world — which is arguably one of Autodesk’s central purpose. “Any kind of software is ultimately a lot more valuable if you take that data and bring it into the real world and I think that’s what this space is all about,” Baran said." [...]
Harry Potter snaps are here at last? About time us muggles caught up. Not quite, but you’re not that far off. These 3D prints don’t quite move around with their own intelligence and sentient will - but they do give off the strong impression of real 3D objects crammed into flat two dimensional pieces of paper, which is, you know, a solid start and a sort of magic in itself. [...]
In a video detailing the Lumii printer, the company’s co-founder and CEO Tom Baran describes the tool’s ability to produce multi-faceted snapshots: “When you print the patterns and layer them on top of one another, you get a 3D effect… And it’s a full parallax image, so that means you can look at it horizontally and turn your head and you’ll look at it vertically and still see the 3D effect.” [...]
Transforming pictures into holograms usually requires a plethora of different materials, lenses and lots of time. But now, a startup run by MIT researchers has made the process much easier with a new kind of 3D hologram that is printed by an inkjet printer. Using an image-processing algorithm, Lumii's technology prints a scanned image into layers on transparent sheets, which are then stacked to create a 3D effect. [...]
Creating the types of 3D holograms that are used to authenticate products or currency usually requires very expensive, very complex printers. That’s what makes them so hard to counterfeit. But a team of researchers from MIT have created a new kind of 3D hologram that can be printed on the inkjet printer you probably already have sitting on your desk. [...]
Imagine a day when you can watch a 3-D movie without having to grab the requisite 3-D glasses from a random bin outside the theater. [...]
Lumii: The MIT Media Lab-born startup is developing a glasses-free 3D technology using its light field engine. It was founded by CTO Matthew Hirsch, CEO Thomas A. Baran, CDO Daniel Leithinger and Advisor Gordon Wetzstein. [...]